Summary:
You have read it a thousand time that targeted traffic=sales. Also increased targeted traffic = increased sales.Though there are many website traffic promotion techniques, most wil not give you targeted traffic. But to money from your website,it is only targetd traffic that is important. Un targeted traffic is of no value to your bottom line. In this article, are the three tricks and tools that have been tested and proven for web site traffic generation. Trick to get you increased targeted web site traffic.
Full story:
You have read it probably a thousand time that targeted traffic=sales. Also increased targeted traffic = increased sales.It is an undeniable truth that when ever you build a website and publish it on the internet, your next worry is how to gradually promote it so that you get targeted website traffic.
But the question on your mind is"How do I promote it so that I can get more traffic.
Though there are many website traffic promotion techniques, most wil not give you targeted traffic. But for the sake of making money from your website,it is only targetd traffic that is important. Un targeted traffic is of no value to your bottom line.
So,in this article, are the three tricks and tools that have been tested and proven for web site traffic generation. These tricks will get you increased targeted web site traffic. These tricks are: 1) Use of pay per click basically google adwords. (2) SEO (3) Article writing and submission to article directories.
Let us look at each trick:1) Use of PPC (Pay Per Click) advertising, such as Google Adwords. PPC (with well written ads) will drive you targeted traffic instantly. The only drawback is that it will cost you money (as much as you are willing to pay), but there are some techniques to drive more clicks for less money.
The traffic from this technique can be highly targeted and can arrive to your website in as little as 15 minutes from the time you finish submitting your ad.
I would not recommend you to try Adwords campaign without any basic knowledge. If you make mistakes (such as choosing the wrong keywords, the wrong countries or the wrong ads) Google will penalize you by rising your clicks cost, and you will end up loosing alot of money.
But it is the most effective and quick method out there that you should not neglect by any means.But don't even consider to try a campaign before reading an expert Google guide. At my website in the link at the end of this article,I will give you the best resources that can help you beat google adwords.
2) The second strategy to draw traffic to your website is article writing and submission.Articles are shorter, more concentrated works as compared to books. They are printed in journals, magazines, published on article sites such as this one and announcement lists and other serial or periodical works Articles deal with a specific topic or perhaps a specific part of a topic.
So what do you have to do to use articles to drive traffic to your site?
a) Write many articles.As many as 10-20 in one sitting. That might seem like a lot. But if this is the most profitable work you do online, why not write as much as your mind can hold out?
b) Write articles that are direct and to the point. With articles, you can just write about any beneficial topic .How ever, You must write about what you know and write about exactly what you set out to write, and just enough to get your point across. However you must write articles that appeal to the buyers of your web site products.
c) Write with a friendly tone.When you start your article with a friendly tone, the readers will be more compelled to read through and click to your website for more information.
They will find it easy to relate with you and your message.You do not need to be stiff and have perfect grammar to be read, in fact, I think that just about the opposite is true.
3) The third effective strategy to draw traffic to your website is to use Search Engine Optimization (SEO).SEO requires more work, and some patience. It won't drive you traffic instantly but it has a great advantage over PPC - once your site is optimized and reach a top place in organic search engines, you will receive tons of traffic for free! Organic search results (Visitors from search engines) are considered by most people as more reliable than sponsored results, so they drive more sales.
A well optimized site would take several months to reach a top position (depends on the keywords used and the level of competition).
Gaining a high rank is done by analyzing the competition's sites SEO properties for your main keywords, and trying to copy their methods and do a little bit better to out rank them.In Seo, we have two common terms. These terms are
1. Onpage Optimization
2. Offpage Optimization
Onpage factors include:Title - The title of the page should include your main keywords and be as short as possible to give them more weight.
Header Tags - You should include your main keywords within header tags, particularly the H1 tag which is usually simply the title of your content. Other keywords should appear in sub-headings, which are your H2 tags. You should also bold and underline these titles containing your keywords.
Keyword Density - You should include your main keywords as often as possible without making the content seem spammy or nonsensical.
Meta Tags / Descriptions - You should use meta tags to write a description of your webpage's content. This will not appear on the actual webpage, but in the description
in the search engine results. It should be compelling so visitors click on the link to your site, as well as including your main keywords for optimization purposes.
Image Tags - If you have any graphics on your site, you should include your main keywords in the alt tag of each image.
Offpage Optimization:
While onpage optimization is still something you should do, it's NOT what will get you high search engine rankings. It's the offpage optimization factors that will.Offpage
Optimisation forms the bigest percentage of a website SEO campaign. This is where most of the time goes and where patience is stretched.This can basically be summed up in one word- LINKS.
Google, and most other search engines, place great emphasis on both the quality and quantity of inward links to your site. You want to get as many links as possible, but you should place more emphasis on getting quality links from sites similar in subject to your own, and from pages with high page rank (PR).
Offpage parameters include:- Which websites link to you- The number of websites linking to you- The PR of the website linking to you- The page title of the website linking to you- The anchor text used in the link linking to you- The number and type of links linking to the website that's linking to you- The number of outbound links on the website that is linking to you- The total number of links on the website that is linking to you- Whether or not the websites linking to you are deemed by Google as an authority website.
Doing search engine optimization can be done manually, but it is very time consuming.There are several programs that automate SEO processes.
I personally use SEO Elite which is the web's #1 SEO Link Popularity Software . You can Use it to analyze links, build link partners, add reciprocal links to your pages and get top search. With SEO Elite you can easily get over 10,000 visitors to your website each day. The most recent version has been designed to include the ability to submit your articles automatically to major article directories. You remember my trick number one above. So with SEO elite you get more benefits.
This is a marketing tool that every webmaster should own.This software will allow you to analyze your competition for any keyword, and will tell you what sites link to them, their respective PR, how valuable each link is in terms of SEO, contact address of link partner and much more. The software will also allow you to find link partners for any keyword of our choice, as well as checking that all your current link partners are still linking back to you. It will also tell you where you rank in the major search engines for any given keyword.
Note: You are free to use this article in your newsletter or publish it on your website provided you innclude the link about the author bos with its fully functional links.
About the Author :Lubowa.M.Planet gives you straight-to-the-point reviews and informed opinions on web site traffic promotion tools, to help you get increased targeted web site traffic. Click here for his selection of web site traffic promotion tools. and Affiliate marketing tools
Sunday, March 18, 2007
Wednesday, November 15, 2006
What Is Your eBusiness Internet Marketing Strategy?
What Is Your eBusiness Internet Marketing Strategy?
Every business needs an internet marketing strategy to succeed.Many people think that the internet is only for services and things related to the virtual world, but any product and service can be marketed through modems and monitors.We call this ebusiness.
Ebusiness is the hottest type of commerce these days,and everyone's getting into the craze. Websites abound and if your business doesn't have one yet, you certainly should look into having one made.However, It is essential that your ebusiness have a solid internet marketing strategy in order to succeed.
It really doesn't matter if your services are virtual or real. In fact, regardless of whether your business is operated from your computer desk or inside a building is irrelevant. You should be marketing your company using whatever means you have, if you want it to be successful. Use every tool and resource you can to promote your business to reel in sales and income or to make your venture well known and recognized quickly and easily by many people.
In most of my articles, I emphasise that drawing traffic to a website is no longer a secret. I do not intend to brag but if you read all those free ebooks floating all over the internet, you will see that they all revolve around driving traffic to ones website.
However, It is believed that with internet marketing, the speed at which innovations change is three times faster than the way things change in normal life. This is why you will hear about one superb marketing strategy or trick and within three months it is no longer effective. That is how fast things change in internet marketing.
What this means is that in today's technological world, a good internet marketing strategy will make or break your business. If you don't promote your products and services properly in a manner that's swift and efficient, capturing the interest of society's fast paced and short attention span, you'll have sinking sales and a company that's failing on your hands.
The problem with opening your own business and pushing it to become a successful one is that many people don't know the first thing about promotion. How does one go about snagging people's interest in the blink of an eye? What really does work as far as getting people drawn to your website and ultimately, buying your product or service? If you've got a website, how do you make it one that people find on their own, saving you trouble and time, and not just a site that you refer them to?
If you're handy with programming or have time to surf the web and read up on how to market your business, that's great. There are many things you can learn about and do on your own to send your company into the ranks of the popular or boost up those search engine hits.
However,many would be internet businesses are started up because some one recommended that a website should be set up for the offline business. So they hope that visitors will find their website if they just build it and have it hosted some where.Most people don't have the know how, the interest or the time to want to devote hours to making your website a popular one. Certainly, you want to focus on your products and services; while being versatile and able to touch on many different skills and abilities, sometimes you just can't afford to and it's best to hire a specialized company who can handle the fundamental aspects of an internet marketing strategy for your business.
After that you can focus on grabing the visitors attention and interest.But how do you do that?
If You have been on the internet for long,You will discover that most of what we discover on the internet is either visual images or text. So an internet marketing strategy that will work should be geared to effective methods of using language to capture readers and have them follow links and hits to your website.Hence the written word is an important part of striving for success.
Also,most people use the worldwide web to gather information about what interests them, what they need to know and what they want to learn.Therefor,the use of pertinent articles that keep readers informed is vital. In this respect,article writing has turned into a huge industry used to market products and services and should be a resource to boost your company's popularity.
Other methods of using text to touch readers include effective and strong press releases to inform the public of your business venture. Press releases announce your company to the world and give them a good look at what you can help them with or provide for them.
Another great internet marketing strategy is the use of Blogs.Many Generation Xer's and young individuals use these communication methods to stay in touch and keep informed.Blogs can be simply called online diaries or community forums where people can share information and opinions, which is a hot trend these days. So blogs should also be highly considered in your internet marketing strategy.
Whatever method you choose to promote your company, do make sure you find the right internet marketing strategy that works for you. How do you easily use all the methods above? By buying and using software that will almost automate most of the activities involved in the strategies mentioned above. These need to be effective and deliver as promised by the seller or designer. Then you'll have a good base from which to market your business, but the way you can determine that you've made the right choice is by the boost in sales and recognition you'll achieve.
Every business needs an internet marketing strategy to succeed.Many people think that the internet is only for services and things related to the virtual world, but any product and service can be marketed through modems and monitors.We call this ebusiness.
Ebusiness is the hottest type of commerce these days,and everyone's getting into the craze. Websites abound and if your business doesn't have one yet, you certainly should look into having one made.However, It is essential that your ebusiness have a solid internet marketing strategy in order to succeed.
It really doesn't matter if your services are virtual or real. In fact, regardless of whether your business is operated from your computer desk or inside a building is irrelevant. You should be marketing your company using whatever means you have, if you want it to be successful. Use every tool and resource you can to promote your business to reel in sales and income or to make your venture well known and recognized quickly and easily by many people.
In most of my articles, I emphasise that drawing traffic to a website is no longer a secret. I do not intend to brag but if you read all those free ebooks floating all over the internet, you will see that they all revolve around driving traffic to ones website.
However, It is believed that with internet marketing, the speed at which innovations change is three times faster than the way things change in normal life. This is why you will hear about one superb marketing strategy or trick and within three months it is no longer effective. That is how fast things change in internet marketing.
What this means is that in today's technological world, a good internet marketing strategy will make or break your business. If you don't promote your products and services properly in a manner that's swift and efficient, capturing the interest of society's fast paced and short attention span, you'll have sinking sales and a company that's failing on your hands.
The problem with opening your own business and pushing it to become a successful one is that many people don't know the first thing about promotion. How does one go about snagging people's interest in the blink of an eye? What really does work as far as getting people drawn to your website and ultimately, buying your product or service? If you've got a website, how do you make it one that people find on their own, saving you trouble and time, and not just a site that you refer them to?
If you're handy with programming or have time to surf the web and read up on how to market your business, that's great. There are many things you can learn about and do on your own to send your company into the ranks of the popular or boost up those search engine hits.
However,many would be internet businesses are started up because some one recommended that a website should be set up for the offline business. So they hope that visitors will find their website if they just build it and have it hosted some where.Most people don't have the know how, the interest or the time to want to devote hours to making your website a popular one. Certainly, you want to focus on your products and services; while being versatile and able to touch on many different skills and abilities, sometimes you just can't afford to and it's best to hire a specialized company who can handle the fundamental aspects of an internet marketing strategy for your business.
After that you can focus on grabing the visitors attention and interest.But how do you do that?
If You have been on the internet for long,You will discover that most of what we discover on the internet is either visual images or text. So an internet marketing strategy that will work should be geared to effective methods of using language to capture readers and have them follow links and hits to your website.Hence the written word is an important part of striving for success.
Also,most people use the worldwide web to gather information about what interests them, what they need to know and what they want to learn.Therefor,the use of pertinent articles that keep readers informed is vital. In this respect,article writing has turned into a huge industry used to market products and services and should be a resource to boost your company's popularity.
Other methods of using text to touch readers include effective and strong press releases to inform the public of your business venture. Press releases announce your company to the world and give them a good look at what you can help them with or provide for them.
Another great internet marketing strategy is the use of Blogs.Many Generation Xer's and young individuals use these communication methods to stay in touch and keep informed.Blogs can be simply called online diaries or community forums where people can share information and opinions, which is a hot trend these days. So blogs should also be highly considered in your internet marketing strategy.
Whatever method you choose to promote your company, do make sure you find the right internet marketing strategy that works for you. How do you easily use all the methods above? By buying and using software that will almost automate most of the activities involved in the strategies mentioned above. These need to be effective and deliver as promised by the seller or designer. Then you'll have a good base from which to market your business, but the way you can determine that you've made the right choice is by the boost in sales and recognition you'll achieve.
Sunday, October 29, 2006
In Internet Marketing, Winners Are Always Loosers
"Discover how I lost $2700.35 in google ad words"
"Find out how I lost over $31000 in this and that"
Do these statements sound familiar to you? Yes I am sure
they do because they are so common on most websites. But
what is so unique about such statements?
Internet marketers who have already achieved something in
Internet marketing always put them up. Those are the
marketers who in this case I will call the winners of
Internet marketing.
And this brings us to the topic of this article” In
Internet Marketing, Isn’t a winner always a Looser?"
Would your answer to such a question be a yes or a no?
Mine would be a yes.
To understand this, you would need to first ask your self
why those successful Internet marketing gurus are publicly
exposing their past losses. The purpose is to draw your
attention so that they win your mind. End result is you
subscribe to their newsletter, ezine or simply join their
mailing list.
They want to show you that loosing is part of winning in
Internet marketing. Loosing is a route to winning. That is
their aim. They want to show you how they incurred losses
due to poor decisions so that you can avoid them.
Well, if you are new to Internet marketing, you have
realised that Internet marketing is one tuff racket to make
money in.
You will find your self-spending hundreds and even
thousands of dollars on the next greatest thing to
skyrocket you to the top. Buying high cost hype. Do It Now,
Retire By-Monday, and Make Millions over Night Internet
marketing and promotion software and information.
Then once you buy all that hype you have to buy the next
product to get you to the next step, and then you need
another product to optimise that! And to make it better you
need to get another product! Oh and here is another
suggestion, buy this product to boost that product even
more!
As a result, you will want to give up thinking that
Internet marketing is just a money drain with no profits
coming from it.
No Internet marketing is a very profitable undertaking.
There is a lot of money to be made. But only if: (1) You
know how to approach it and (2) You have the correct
mindset at the start.
So what Mindset should you have?
The mindset you should have at the very beginning is that
of never giving up. It is true that you will loose money
here and there. That should not make you give up. Just know
that those who become successful also experienced some
losses at first. I have lost a lot of money in Internet
marketing but I have also got more than what I lost. The
Late cory Rudl lost some money at the start, but he died
leaving a successful marketing team that make over six
million per year. Mike Filsaime and other Internet
marketing experts also faced the same setbacks, but they
persevered.
You will be told that ezine advertising is very effective.
You will try it and yet get like only one sale. You have
lost money. Not so? Should you give up on ezine
advertising? No you should not.
Reason is that, the truth is ezine advertising is cost
effective and can give you a very quick return on
investment. You will also loose money in ad words and other
ppc advetising, but should you give it up. No it is very
effective. That is why top Internet marketing experts
continue using it.
So what is the problem then? The problem is that you do not
know how to play the game. You do not know the rules of
Internet marketing.
Here is how you should approach Internet marketing:
1- Always enlist the help of a mentor.
You do not have to re-invent the wheel. Many people have
done what you are trying to do and they have succeeded in
it. So just look over their shoulders for guidance. Buy
their ebooks, the software they use, attend their seminars,
participate in their live call and so on. This will reduce
on your learning curve and cut down on the losses you would
have incured while shortening on your pay back period.
2- Track and Test.
For every dollar that you spend on Internet marketing,
make sure it is tracked. Track your ezine and ad words ads
to see which one delivers and which one does not. Which
ezine is responsive and which one is a waste of your money.
Test your sales copy. Test your website conversion ratio.
In other words, test and track virtually all aspects of
your business and marketing campaigns. The purpose should
be to improve and cut down on unnecessary losses.
3- Invest in your self.
Similar to number one, do a lot of reading related to
Internet marketing. Download free reports, buy Internet
marketing ebooks, and listen to Internet marketing audios
and videos so that you get to know what works and what does
not work.
4- Do not go for free
In Internet marketing, you should not be deceived that you
can make any significant money from free
Programmes or marketing gimmicks. Search engine traffic is
free, but you have to invest in knowledge and software to
get reasonable free traffic from search engines.
Article submission is free but you will find that for wide
distribution and maximum results you have to invest some
money.
Join this for free. Download this software for free. Only
to find that either it has limited functionalities until
you upgrade.
5- Have a clear well laid out Internet marketing plan.
Follow point number one and you will be able to develop
your own marketing plan.
So in Internet marketing, isn’t a winner always a looser?
The author is Lubowa.M.Planet
Discover over 127 Internet marketing software that have
turned him from a looser to a winner at http://www.most-important-marketing-tools.com/internet-marketing-article2.html
"Find out how I lost over $31000 in this and that"
Do these statements sound familiar to you? Yes I am sure
they do because they are so common on most websites. But
what is so unique about such statements?
Internet marketers who have already achieved something in
Internet marketing always put them up. Those are the
marketers who in this case I will call the winners of
Internet marketing.
And this brings us to the topic of this article” In
Internet Marketing, Isn’t a winner always a Looser?"
Would your answer to such a question be a yes or a no?
Mine would be a yes.
To understand this, you would need to first ask your self
why those successful Internet marketing gurus are publicly
exposing their past losses. The purpose is to draw your
attention so that they win your mind. End result is you
subscribe to their newsletter, ezine or simply join their
mailing list.
They want to show you that loosing is part of winning in
Internet marketing. Loosing is a route to winning. That is
their aim. They want to show you how they incurred losses
due to poor decisions so that you can avoid them.
Well, if you are new to Internet marketing, you have
realised that Internet marketing is one tuff racket to make
money in.
You will find your self-spending hundreds and even
thousands of dollars on the next greatest thing to
skyrocket you to the top. Buying high cost hype. Do It Now,
Retire By-Monday, and Make Millions over Night Internet
marketing and promotion software and information.
Then once you buy all that hype you have to buy the next
product to get you to the next step, and then you need
another product to optimise that! And to make it better you
need to get another product! Oh and here is another
suggestion, buy this product to boost that product even
more!
As a result, you will want to give up thinking that
Internet marketing is just a money drain with no profits
coming from it.
No Internet marketing is a very profitable undertaking.
There is a lot of money to be made. But only if: (1) You
know how to approach it and (2) You have the correct
mindset at the start.
So what Mindset should you have?
The mindset you should have at the very beginning is that
of never giving up. It is true that you will loose money
here and there. That should not make you give up. Just know
that those who become successful also experienced some
losses at first. I have lost a lot of money in Internet
marketing but I have also got more than what I lost. The
Late cory Rudl lost some money at the start, but he died
leaving a successful marketing team that make over six
million per year. Mike Filsaime and other Internet
marketing experts also faced the same setbacks, but they
persevered.
You will be told that ezine advertising is very effective.
You will try it and yet get like only one sale. You have
lost money. Not so? Should you give up on ezine
advertising? No you should not.
Reason is that, the truth is ezine advertising is cost
effective and can give you a very quick return on
investment. You will also loose money in ad words and other
ppc advetising, but should you give it up. No it is very
effective. That is why top Internet marketing experts
continue using it.
So what is the problem then? The problem is that you do not
know how to play the game. You do not know the rules of
Internet marketing.
Here is how you should approach Internet marketing:
1- Always enlist the help of a mentor.
You do not have to re-invent the wheel. Many people have
done what you are trying to do and they have succeeded in
it. So just look over their shoulders for guidance. Buy
their ebooks, the software they use, attend their seminars,
participate in their live call and so on. This will reduce
on your learning curve and cut down on the losses you would
have incured while shortening on your pay back period.
2- Track and Test.
For every dollar that you spend on Internet marketing,
make sure it is tracked. Track your ezine and ad words ads
to see which one delivers and which one does not. Which
ezine is responsive and which one is a waste of your money.
Test your sales copy. Test your website conversion ratio.
In other words, test and track virtually all aspects of
your business and marketing campaigns. The purpose should
be to improve and cut down on unnecessary losses.
3- Invest in your self.
Similar to number one, do a lot of reading related to
Internet marketing. Download free reports, buy Internet
marketing ebooks, and listen to Internet marketing audios
and videos so that you get to know what works and what does
not work.
4- Do not go for free
In Internet marketing, you should not be deceived that you
can make any significant money from free
Programmes or marketing gimmicks. Search engine traffic is
free, but you have to invest in knowledge and software to
get reasonable free traffic from search engines.
Article submission is free but you will find that for wide
distribution and maximum results you have to invest some
money.
Join this for free. Download this software for free. Only
to find that either it has limited functionalities until
you upgrade.
5- Have a clear well laid out Internet marketing plan.
Follow point number one and you will be able to develop
your own marketing plan.
So in Internet marketing, isn’t a winner always a looser?
The author is Lubowa.M.Planet
Discover over 127 Internet marketing software that have
turned him from a looser to a winner at http://www.most-important-marketing-tools.com/internet-marketing-article2.html
Friday, March 10, 2006
The Most Important Marketing Tool You Need To Succeed In Your Work At Home Business
Dear internet marketer
If you are like me, you have read any marketing tools and affiliate marketing tools material that talks about “keys” to success in work at home business (That is the very reason you are reading this article). Haven’t you read countless times that the key to marketing success in your home business and offline is marketing and promoting?, having the right marketing tools? I am sure you have come to believe such statements 100%…………
But wait…The real secret to success in any home business this year is only one. read more at http://www.most-important-marketing-tools.com
If you are like me, you have read any marketing tools and affiliate marketing tools material that talks about “keys” to success in work at home business (That is the very reason you are reading this article). Haven’t you read countless times that the key to marketing success in your home business and offline is marketing and promoting?, having the right marketing tools? I am sure you have come to believe such statements 100%…………
But wait…The real secret to success in any home business this year is only one. read more at http://www.most-important-marketing-tools.com
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